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Float on


As seen on Good Morning America, The New York Times, Elle Magazine, USA Today

2014 Toy of the Year Award winner

See our float in the Macy's Thanksgiving Day Parade featuring Goldie, the girl engineer who loves to build.


Goldie News!

Sneak a Peek at our Thanksgiving Day Parade Float!

An exclusive look at the unveiling of our very own “Girl-Powered Spinning Machine” for the Macy’s Thanksgiving Day Parade! We know you’ll love it, so we’ve put together a special toy package that allows the magic of the parade to come alive in your home!

Although we're thrilled with the response to our re-designed blox, we're sorry to say that we're fresh out. Here is a code for 10% off any new toys. Let's get building!
code: freshout
code: freshout

Code Expires: 10-31-2014
Don't have a pen? Don’t worry, this code has been emailed to you!

Hooray! Your new blox are on their way. Here is a code for 20% off on Let's get building!
code: goldielovesamazon
code: goldielovesamazon

Use code at check-out on