Research shows that girls who play with fashion dolls see fewer career options for themselves than boys (see study) . One fashion doll is sold every three seconds. Girls’ feet are made for high-tops, not high's time for change.

This Fall, GoldieBlox breaks the mold with an action figure for girls. With fully articulated joints, hands that grip, construction pieces, and a 13' working zipline, she’s designed to get girls building.

It’s time for girls to have options.
It’s time for us to take action.

Learn more about GoldieBlox

Women in Film Spotlight

Aspiring Girl Filmmakers